how to use ai to edit my Squarespace website

I'm happy to help you get the most out of Squarespace's newer AI features! Before we dive into the specific tools, I want to make sure I tailor our chat to exactly what you need.

To help me do that, are you currently working on a Squarespace website that is already published, or are you in the process of building a brand-new one from scratch?

I have an existing published website.

Since you already have a published site, setting up a is the best first step. It ensures that any text the AI generates or rewrites instantly aligns with your specific site's voice and personality, saving you from constant manual editing.

How do I set up my Brand Identity?

Setting up your Brand Identity takes just a minute and is done right from your site's main settings panel, rather than inside the page editor itself.

Finding the Brand Identity Tool

To get there, log into your Squarespace account, open your website dashboard, and follow these steps:

From the Home Menu, click on Settings.
Scroll down and click on (or "Brand Identity" depending on your current dashboard version).
You will see a dedicated form with fields asking for your Brand Name, Brand Profile (what you do), and your preferred .

Once you fill out this profile and save it, the built-in writer will use this context automatically whenever you ask it to write, shorten, or polish copy on your live pages.